Monday Bloody Monday & more

14 Comments

Richard | August 31, 2010 at 12:04 AM

Good one Sandhya. I particularly find the ESPN & Monster adverts relevant to day movements. With U2 the shock value is the only constant…his heart sings. So sunday is bloody alrite. It is of emotional significance definitely for bono.

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Apurva | August 30, 2010 at 10:26 AM

Life seems to be meaningful now………earlier all days were like blank……very fresh post….

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Anbuchezhian | August 30, 2010 at 10:15 AM

Very interesting Sandhya…. Though Friday and Thursday have been branded since your biblical days ( Good Friday & Maundy Thursdays ) brands I guess have looked at taking the rest of the days and spinning a story around them and have been quite interesting and some of them are good case studies like your Allen Solly which created a category out of Friday Dressing…

thinking on the same lines do we have anything for January,February,March etc …….:)

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- freshbrew team | September 1, 2010 at 10:38 AM
  
  So true Anbu. Ofcourse there is Ash Wednesday & Easter Sunday too. I have seen Vodafone use ‘days of the week’ to create engagement over many months. Vodafone Movie Tuesdays I think. It’s a good way to pepper up sales or create excitement.
  
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