Posts Tagged "convergence"

Lights, camera, action in your pocket

Dec 6, 2010 | Sandhya Srinivasan | Consumer Behavior, DigiTechEra

I love the phrase & the song titled, ‘Pocket mein Rocket hai’. So very true given that our most valuable accessories are tucked in there. Wallets & wads of cash, car & house keys & the multipurpose phone-cum-camera-cum-emaildepot-cum-executive assistant… The last one particularly amazes me. And I am waiting to see the final frontier being crossed, with the phone being the single convergence point.

What piqued my interest a year ago and continues to excite me as I lap up the exciting world of technology, is how people have started building their lives around their phones. More accurately how it seems to multitask especially in making many other products redundant. As we all know, the smart phone is now a camera too. Whenever, wherever you need it to be. It just lets you enjoy…
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